podcast | Brands Pop-Up: Fashion 3.0

On 26 April, the Austrian Patent Office hosted an event called "Brand Pop-Up" to discuss recent intellectual property developments – from artistic reinterpretation or imitation to trademarks, copyrights and design protection. Birgit Hirsch was invited to speak about Fashion 3.0. – fashion and IP in the metaverse.

The event was recorded and is available as a podcast that you can listen to here.